Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function correctly, improve user experience, remember preferences, analyse performance, and support marketing activities.

Cookies may be Session Cookies, which are deleted automatically when you close your browser, or Persistent Cookies, which stay on your device until they expire or are deleted. We may also use similar technologies such as tracking pixels, tags, scripts and local storage.

2. How We Use Cookies

We use cookies and similar technologies to:

• operate and secure our website;
• enable account login functionality;
• maintain shopping basket functionality;
• remember user preferences;
• understand how visitors interact with our website;
• improve website performance and usability;
• measure advertising effectiveness; and
• support marketing activities where consent has been provided.

3. Strictly Necessary Cookies

Certain cookies are essential for our website to work and cannot be disabled through our cookie settings. These cookies maintain secure login sessions, remember items in your shopping basket, facilitate checkout, detect and prevent fraud, maintain website security, and enable core functionality. Because they are necessary to provide the services you request, consent is not required for their use.

4. Analytics Cookies

Subject to your consent, we use analytics technologies to understand how visitors use our website, including:

• Google Analytics — measures website traffic, visitor behaviour and popular content to help improve performance.
• Microsoft Clarity — helps us understand user interactions and identify usability issues.
• Hotjar — helps us analyse visitor engagement, technical problems and user journeys.

These technologies will only be activated where you have provided the necessary consent through our cookie banner or preference centre.

5. Marketing Cookies

Subject to your consent, we use marketing technologies to measure advertising effectiveness and improve our marketing activities, including:

• Google Ads Conversion Tracking — measures the effectiveness of advertising campaigns and whether visitors complete desired actions.
• Meta (Facebook) Pixel — measures advertising performance and helps build audiences for future campaigns.
• TikTok Pixel — evaluates advertising effectiveness and helps optimise marketing activities.

These technologies may collect information about your interactions with our website and associate it with other information held by the relevant providers. They will only be activated where you have provided the necessary consent.

6. Functional Cookies

Functional cookies help enhance website functionality and improve your experience by remembering your preferences, retaining selected settings, improving usability, and personalising certain features. Where these cookies are not strictly necessary, they will only be activated following your consent.

7. Google Tag Manager

We use Google Tag Manager to help manage and deploy website tags and scripts. Google Tag Manager itself does not typically collect personal information, but it may facilitate the deployment of other technologies that do. Any non-essential technologies deployed through Google Tag Manager remain subject to your consent choices.

8. Cookie Consent

When you first visit our website, you will be presented with a cookie banner that lets you manage your preferences. You may choose to:

• Accept All — allow all categories of cookies to be used.
• Reject Non-Essential — allow only strictly necessary cookies to operate.
• Cookie Settings — make more granular choices about specific categories of cookies.

Your preferences will be respected in accordance with applicable legal requirements.

9. Withdrawing or Changing Consent

You may withdraw or change your cookie preferences at any time using the "Cookie Preferences" link in the footer of our website. Changes will apply to future use of cookies and similar technologies. Please note that disabling certain cookies may affect the functionality and performance of the website.

10. Third-Party Privacy Practices

Certain third-party providers we use operate under their own privacy and cookie policies. We encourage you to review the policies of relevant providers for further information, including: Google, Meta, TikTok, Microsoft, Hotjar, Mailchimp, Klaviyo, Trustpilot, and PayPal.

11. International Transfers

Certain providers involved in operating cookies and similar technologies may process information outside the United Kingdom. Where this occurs, we take reasonable steps to ensure appropriate safeguards are implemented in accordance with applicable data protection legislation.

12. Changes to This Cookie Policy

We may amend, update or modify this Cookie Policy from time to time. Changes become effective once the revised policy is published on our website, and we encourage you to review it periodically.

13. Contact Us

If you have any questions about our use of cookies, please contact us at:

• Email: rexwholesaleltd@gmail.com
• Rex Wholesale, trading name of Veeha Ltd, Company Number 11880826
• 35 Kingshill Avenue, Harrow, England, HA3 8JT